Lotfi Otmanine
I'm a senior WordPress developer and the person behind OLDEV. I started out trying to build one landing page for affiliate marketing. That page led me to WordPress, and I never stopped building.
You may also know me as Lotfi O. on Upwork, or by my business name, OLDEV.

My journey
From one landing page to business-critical sites
I didn't start with a plan to become a developer. I started with one page I wanted to build.
A landing page for affiliate marketing
It began with one goal: build a landing page I could use for affiliate marketing. I needed it to work, so I learned how to make it work.
Learning WordPress
That first page pulled me into WordPress. I kept going, from building pages to understanding how themes, plugins and databases fit together.
Working with clients
Other people started needing the same help. Over 7+ years that grew into work with 100+ clients, including agencies, companies and founders.
Going beyond the website
Business sites depend on more than pages, so I moved into WooCommerce, custom plugins, security, CRM, automations and email deliverability.
Building web apps
The same curiosity took me past WordPress, into web apps built for real teams and for my own ideas.
Today
What I do now
Through OLDEV I build, fix, secure and speed up WordPress and WooCommerce sites, and connect them to CRMs, automations and email. You deal directly with me, from the first message to the handover.
- Years engineering
- 7+
- Years engineering
- Clients served
- 100+
- Clients served
- Documented case studies
- 24
- Documented case studies
Have a site that needs this kind of care?
Send your site URL and what's going wrong. You'll get a custom quote within 24 hours.